Morgan Ellis is an affiliate marketing publisher and program evaluator with a decade of experience across SaaS software, web hosting, email marketing platforms, digital marketplaces, and domain registrars. He has evaluated programs across Impact, PartnerStack, ShareASale, and CJ Affiliate — covering more than 30 programs at launch across five verticals — and founded AffiliateDen to build the research tool he wanted and couldn't find: a directory that goes beyond commission rates to evaluate every program from the perspective of someone who both uses and promotes the product.
Editorial methodology
Every affiliate marketer evaluating a program is asking two questions at once: should I use this product in my own business? and should I promote it to my audience? Most affiliate directories answer only the second question — commission rate, cookie window, payout minimum — and ignore the first. AffiliateDen answers both, simultaneously, for every program and product in the directory.
Morgan is known for innovating evaluation methodologies and programs that serve publishers and business owners alike. A program only earns a place in the directory if it holds up under both lenses. A 40% recurring commission on a product that alienates your audience is a short-term play that costs you long-term trust. A product you use and believe in, but with a 7-day cookie window, a $200 minimum payout, and last-click attribution that punishes educational content, is frustrating to promote regardless of how much you stand behind it.
Both dimensions matter. AffiliateDen tracks both — for every program covered.
How programs are evaluated
Every program listing is built from a structured set of fields verified directly from the program's official affiliate documentation, its network listing on Impact, PartnerStack, ShareASale, CJ Affiliate, or equivalent, or via direct outreach when documentation is incomplete. Fields that cannot be independently confirmed are flagged rather than estimated.
▶ What we track for every program
Ratings reflect editorial assessment of a program's overall quality as an affiliate opportunity — not user reviews or aggregate scores. AffiliateDen does not publish AggregateRating schema without verified user reviews. Ratings are updated when program terms change materially.
What we cover
AffiliateDen focuses on programs and products relevant to affiliate marketers who operate as publishers — bloggers, newsletter writers, content creators, and SEO-driven affiliate sites. The directory covers five primary verticals:
SaaS & Software
Email marketing platforms, CRM tools, video software, SEO tools, website builders, and productivity software with affiliate programs.
Web Hosting & Services
Shared hosting, managed WordPress, cloud hosting, and adjacent services. Some of the highest-paying affiliate programs in any vertical.
Digital Platforms & Marketplaces
Lifetime deal marketplaces, creative asset subscriptions, digital product platforms, and multi-sided marketplaces.
Domain Registrars
Domain registration and management services, reviewed for both buyer value and affiliate program quality.
E-commerce Tools
Shopify apps, store platforms, and tools built for merchants — evaluated from the publisher angle and the merchant angle simultaneously.
Editorial badge system
A small number of programs earn one of six editorial badges. Badges are assigned sparingly — no more than one per five programs — and each has a fixed descriptor that cannot be customized per program. Badges are never purchased, sponsored, or awarded in exchange for any consideration.
Blue Chip
Proven conversion rates and strong brand trust
Insider Pick
Untapped earning potential most affiliates overlook
Game Changer
Disrupting its category and opening new revenue streams
Evergreen
Reliable recurring revenue — promote once, earn monthly
Category Killer
Undisputed leader in its space, brand audiences already trust
Pro Pick
High performance and conversion rates, favored by experienced affiliates
Affiliate link disclosure
AffiliateDen earns commissions from some of the programs listed on this site.
Many links on AffiliateDen — including links in directory listings, blog articles, and program reviews — are affiliate links. When you click an affiliate link and sign up or make a purchase, AffiliateDen may receive a commission from the program at no additional cost to you.
Affiliate relationships do not influence which programs are listed, how they are rated, or what badges are assigned. Programs that meet editorial standards are listed regardless of whether a commission is earned, and programs that don't meet those standards are declined — regardless of commission rate.
Links marked with rel="sponsored" are affiliate links. Links without this attribute are editorial links where no compensation is received. Direct links to a program's website (not through the AffiliateDen redirect system) are never affiliate links.
This disclosure is made in accordance with the Federal Trade Commission's guidelines on endorsements and testimonials (16 C.F.R. Part 255) and applicable regulations in other jurisdictions.
What AffiliateDen is not
- —Not a marketplace. Programs are not charged to be listed.
- —Not a review aggregator. Ratings are editorial, not crowd-sourced.
- —Not a network. AffiliateDen does not manage affiliate relationships or handle payments.
- —Not a coupon or deal site. The focus is program evaluation, not promotional codes.
Contact
For corrections, program submissions, partnership enquiries, or anything else:
Email: hello@affiliateden.com
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